Course Description

Press start on your career in esports management.

Click here for more program details.

Course Outline

The certificate consists of six required courses, each combining on-demand material and live online meetings.

Required courses:

  • Esports Ecosystem and Business Models 
  • Fan Engagement and Sponsorship Activation
  • Content and Community Engagement 
  • Business Development and Revenue Strategies
  • Tournament Design and Management 
  • Esports Team Organization, Management & Recruitment

For every course, join live online class sessions each week for interactive discussions with your instructors and fellow students.

Between class meetings, you’ll have reading, videos, activities and quizzes to complete; complete the asynchronous coursework at your own pace prior to each corresponding live session.

Students complete the certificate in approximately six months.


Learner Outcomes

You will receive a certificate of completion. SMU CAPE partners with Credly to provide you with a digital version of your certificate that you can use to showcase what you’ve accomplished. This digital badge will contain information describing your credential and will allow you to easily share your achievement to LinkedIn and other platforms.


Next Steps

  • Talk one-on-one with an advisor to answer your specific questions.
  • Call 214-768-5581 or email smupro@smu.edu.
  • Complete your registration and facilitate your payment.

Applies Towards the Following Certificates



Esports Business Management Certificate Program
Enroll Now - Select a Section
Section Title
Esports Business Management Certificate - October 2022
Live and Recorded Online Sessions
Oct 04, 2022 to Apr 19, 2023
Schedule and Location
Delivery Options
Course Fee(s)
Esports Certificate - Standard Rate non-credit $2,749.00 Click here to get more information
Potential Discount(s)
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