PCW165 - Build Your Personal Brand

Course Description

Who are you? What are you known for? What do you have to offer? A persona, also known as a personal brand or public image, is how you present yourself to the world and the impression you leave on others. Your persona is a dynamic aspect of yourself that can evolve over your lifetime.  Understand how to define your unique persona or personal brand and how it can shape your academic journey. Learn how to present your best, authentic self when applying to college, for scholarships or other academic endeavors, pursuing professional opportunities, or meeting new people.  As you prepare for college, learn how to stay true to your core values, but also be open to growth and new experiences.

Recommendations

Register early to secure your spot, using the CAPE student portal. Please be aware that insufficient enrollment may cause course cancellation.

If you need registration assistance or would like to enroll after online registration has closed, please call 214-768-2273 or contact smu.summer@smu.edu.